Packaging

Printing personalized packaging can significantly contribute to the product's success in the market!

Custom-made packaging is an extremely effective way to strengthen your brand, significantly contribute to the product's success, improve user experience, and help build brand identity, leaving a lasting impression on consumers. Packaging is not just a functional element; it is also a powerful marketing tool, so take the opportunity to perfectly present your brand!

The most important product for transporting goods or items is packaging or a box, which is always customized for the product or made to order. In addition to the product protection function, it is important to emphasize the fact that the packaging or box containing the product is also a strong communication tool that, along with important product information, can creatively boost sales through visual appeal. Therefore, consider the fact that the appearance of the packaging you use for your products is of utmost importance and often has a greater impact than the product's quality. With printed packaging based on your creative design, you will surely create an unforgettable first impression!

Although quality should not be neglected, the visual appeal has become an important part of sales success for small and medium-sized businesses, especially in the era of social media. This makes printing your own packaging an effective way to create and strengthen your brand. The approach companies take towards the appearance of their packaging is also crucial, as focusing on every detail allows the packaging to significantly increase the added value of the product being sold. Many businesses and organizations successfully use this strategy to attract customers.

Even if you do not sell the latest and greatest product, improving sales can be as simple as changing the visual design of the packaging. Whether you are an event organizer, wedding planner, or packing technical products, keep in mind that the first impression customers get is your packaging. Therefore, ensure that it includes your company name, logo, and message.

Of course, we must not forget that packaging also serves as protection for products during transport, so this must be considered when choosing packaging. Those of you who already know us, know that we specialize in printing smaller and medium print runs, mainly servicing small businesses and individuals.

Thanks to digital printing technology, which has surpassed the quality of traditional offset printing, we can also offer carton packaging services, including printing and producing small runs of packaging, starting from just a few pieces at affordable prices. Since we realize that not everyone is an expert in carton packaging and may be ordering packaging for their products for the first time, we will try to present the basic characteristics of packaging in a few sentences.

We advise you to read a brief description of the printing technology, finishing, and materials before purchasing, as this information will help you quickly and easily choose the optimal packaging for your next project and thus certainly increase your sales revenue.

If you have any questions, feel free to contact us by phone, email, or online help during working hours, from 8 AM to 4 PM.

What is primary and what is secondary packaging?

Cardboard packaging is generally divided into two groups: primary – product packaging (ECMA) in which the product is contained, and secondary – transport packaging (FEFCO), which surrounds and protects the primary packaging during transport. Transport packaging is important primarily for the transportation and storage of goods, while product packaging serves to protect the packaged product and simultaneously guides the customer – helping them make a purchase decision. Understanding these differences is important for businesses involved in choosing the right type of packaging for their products, as the choice of materials and standards can significantly affect the functionality, cost, and sustainability of the packaging.

Based on the material the packaging is made of, we distinguish between two internationally recognized systems for designing and producing packaging: ECMA - cardboard packaging and FEFCO - corrugated cardboard packaging. The primary goal of both systems is a standardized code or number that is understood universally, regardless of language or other differences.

ECMA (European Carton Makers Association) and FEFCO (European Federation of Corrugated Board Manufacturers) are two important organizations in the packaging industry, but they serve different segments and have different purposes. Both organizations develop standards for the design and production of packaging but focus on different materials and types of packaging.

ECMA focuses on cardboard packaging, particularly foldable boxes that are commonly used for consumer products. The organization represents manufacturers of cardboard packaging across Europe and acts as the voice of the industry in designing standards, education, and advocacy. The main standard developed by ECMA is the ECMA Code, which includes standards for designing and dimensioning foldable cardboard boxes.

Due to the large number of different models or shapes of cardboard packaging (ECMA), it is classified into seven groups A, B, C, D, E based on shape. More information: Blog

FEFCO, on the other hand, focuses primarily on corrugated cardboard, which is often used for transport boxes and industrial packaging. The organization represents a wide range of corrugated cardboard manufacturers across Europe and works on technical standards, statistical research, environmental issues, and promoting the use and labeling of standard shapes and solutions for corrugated cardboard packaging.

In both cases, the material generally referred to as cardboard is used for packaging printing. According to ISO standards, paper with a grammage from 250 to 600 g/m2 is considered cardboard, while paper above 600 g/m2 is considered paperboard. For the production of transport packaging, which protects products, corrugated cardboard is used, and its basic characteristic is its multilayer structure. Between two flat layers, known as liners, is a layer of corrugated paper called fluting, which are bonded together with glue. With the combination of layers, material thicknesses from 0.7 to 7 mm or more can be achieved.

The key differences are therefore the material choice: ECMA focuses on cardboard – foldable cardboard boxes (packaging intended for end consumer products and used in retail), while FEFCO covers corrugated cardboard – boxes with different shapes and structures (packaging used for transport and larger industrial applications).

Fast production of high-quality, functional, and attractive custom sales packaging!

At Demago Print, you can order the printing of folding cartons starting from just 10 pieces, and we also allow printing various mutations or designs within a single order. This means we can print cartons of the same size with different designs, which is especially useful for market testing.

Primary sales packaging (ECMA) is in direct contact with the product and plays a key role in protecting, presenting, and marketing the product. This type of packaging is the first thing the consumer sees and feels, making it a crucial marketing tool for purchasing decisions and, consequently, increasing product sales.

The primary function of packaging is to protect or preserve the packed product from external influences (dust, moisture), make transport easier, provide product information, and attract the consumer's attention with creative graphic design, thereby influencing the purchase decision. Given that you have a relatively large surface area for printing, folding cartons are the perfect medium for advertising your products, which you should make the most of.

These days, packaging products in appropriate packaging is a given. Folding cartons are an indispensable part of selling various products, and it's hard to imagine the success of product sales without them, both in terms of protection and visual communication with potential customers.

Without exaggeration, we can say that without folding packaging, today's commodity trade and our consumer society wouldn't even exist. It could be said that the combination of the product and attractive packaging creates a whole. Folding Box Board (FBB) or folding cartons are simple and inexpensive cardboard packaging that we store folded to save space. Products are typically packed by hand into the boxes, but they can also be done mechanically.

Due to their versatility and the possibility of manufacturing various sizes and closing methods, they are used for packaging in all industry segments, such as pharmaceuticals (packaging medicines, syrups, tablets...), cosmetics (packaging makeup, creams, perfumes, deodorants, soaps...), the textile industry (packaging small clothing items, fashion accessories), food industry (packaging chocolate, confectionery, dietary supplements...), electronics, gifts, candles, jewelry, bottles (CBD, hemp oil...) and much more.

Single-piece packaging with flaps, two-piece packaging, and packaging for thin products

From the wide range of ECMA standards available for different packaging needs, we could roughly divide the packaging into single-piece and two-piece types. Each has its specific properties and advantages depending on the product's requirements and consumer needs.

Single-piece packaging is made from a single piece of material, which is shaped or folded to create the final box or wrapper without the need for additional parts for assembly. The most commonly chosen single-piece packaging is certainly cartons with flaps. This type of carton can be divided into two groups based on the closing method.

Standard cartons with flaps (Straight line), where the flaps are folded and sealed to close the box, and cartons with an automatic bottom (Autolock bottom), which have a self-locking mechanism at the bottom that allows quick and easy assembly without additional glue.

Two-piece packaging consists of two separate parts, usually a lid and a base. Sliding boxes are two-piece cartons made of an outer hollow sleeve and an inner tray, which is easily pushed into the sleeve, creating a very elegant and stable gift packaging.

A box with a lid - a telescopic box is a classic type of packaging consisting of a bottom tray and a slightly larger lid that fits precisely over the bottom tray. Due to the double wall, this type of packaging is sturdy and stable and is very popular for storing small items or products in stores or warehouses.

Both types of packaging have their place in the industry and can be used for different purposes depending on the product's requirements and marketing goals.

Simple and functional packaging for small, light, and flat items must be adapted to ensure proper protection while also being economically efficient.

Flat bags or folders, known as Flat bags, are a special type of packaging commonly used for storing and protecting smaller, flat items such as documents, photographs, clothing, and small products. Their flat shape ensures that the items inside are securely stored without extra space or the need for folding, preserving the integrity of the stored items. Stable and sturdy folding packaging, which is glued on the sides and at the bottom, is also suitable for mailing.

Folders with a clasp, also known as Plug cases, are a special type of organizational tool that is often used in offices or for school purposes to store and protect documents. It is a simple and convenient inexpensive packaging that has 4 flaps (two short and two long) and does not require gluing.

Box wraps are an extremely versatile solution that can enhance both the aesthetics and functionality of packaging, while also providing additional protection from scratches, dust, and minor impacts. Whether improving branding, protecting products, or creating an unforgettable experience for the customer, box wraps play a key role in modern packaging strategies.

Fast production of high-quality, functional, and attractive custom sales packaging!

At Demago Print, you can order the printing of folding boxes starting from 10 pieces. We also offer printing of different variations or designs within one order, which means we can print boxes of the same size with different designs. This is especially useful for market testing.

Primary sales packaging (ECMA) is in direct contact with the product and plays a crucial role in protecting, presenting, and marketing the product. This type of packaging is the first thing the consumer sees and feels, making it a key marketing tool for purchasing decisions and, consequently, increasing product sales.

Packaging serves several functions, the most important of which is protecting or shielding the product from external influences (dust, moisture), allowing for easier transportation, providing product information, attracting the customer's attention with a creative graphic design, and thereby influencing the purchase decision. Since there is a relatively large area for printing, folding boxes are an excellent medium for advertising your products, which should be fully utilized.

Today, packaging products in suitable packaging is something taken for granted. Folding boxes for packaging are an essential component in the sale of various products, and without them, it would be very difficult to imagine successful product sales, both in terms of protection and visual communication with potential customers.

Without exaggeration, we can say that without folding packaging, modern trade and our consumer society would not exist. One could argue that the combination of the product and attractive packaging forms a whole. Folding Box Board (FBB) or folding boxes are simple and inexpensive packaging made from cardboard, which is stored folded to save space. Products are typically packed into boxes by hand, but it can also be done mechanically.

Due to their versatility and the possibility of creating different sizes and closing methods, they are used for packaging in all segments of the industry, whether in pharmaceuticals (packaging for medicines, syrups, tablets...), cosmetics (packaging for makeup, creams, perfumes, deodorants, soaps...), textile industry (packaging for small clothing, fashion accessories), food industry (packaging for chocolates, sweets, dietary supplements...), packaging for electronic products, gifts, candles, jewelry, bottles (CBD, hemp oil...), and much more.

One-piece packaging with flaps, two-piece packaging, and packaging for thin products

From the wide range of ECMA standards available for different packaging needs, packaging can generally be divided into one-piece and two-piece packaging. Each has its specific features and advantages, depending on the product's needs and consumer demands.

One-piece packaging is made from a single piece of material that is shaped or folded to form the final box or wrapper without the need for additional components for assembly. The most commonly chosen one-piece packaging is definitely boxes with flaps. This type of box can be divided into two groups based on how they are closed.

Standard boxes with flaps (Straight line), where the flaps are folded and sealed to close the box, and boxes with an automatic bottom (Autolock bottom), which have a self-locking mechanism at the bottom, allowing quick and easy assembly without the need for glue.

Two-piece packaging consists of two separate parts, usually a lid and a base. Sliding boxes are two-piece boxes made up of an outer hollow cover and an inner tray, which is simply pushed into the cover to form a very elegant and stable gift packaging.

The telescopic box is a classic type of packaging consisting of a bottom tray and a slightly larger lid that fits exactly onto the bottom tray. Due to the double wall, this type of packaging is sturdy and stable and is very popular for storing small items or products in stores or warehouses.

Both types of packaging have their place in the industry and can be used for various purposes, depending on the product's requirements and marketing objectives.

Simple and functional packaging for small, light, and flat items must be designed to ensure adequate protection while being economically efficient.

Flat bags or folders, also known as Flat bags, are a special type of packaging commonly used for storing and protecting smaller flat items such as documents, photos, clothing, and small products. Their flat shape ensures that the items inside are securely stored without additional space or the need for folding, which maintains the integrity of the stored items. Stable and sturdy folding packaging, glued on the sides and bottom, is also suitable for mailing.

Folders with a clasp, also known as Plug cases, are a special type of organizational tool often used in offices or for school purposes to store and protect documents. These are simple and convenient low-cost packaging with 4 flaps (two short and two long) and do not require gluing.

Box wraps are an extremely flexible solution that can improve both the aesthetics and functionality of packaging while providing additional protection against scratches, dust, and minor impacts. Whether for enhancing a brand, protecting the product, or creating a memorable customer experience, box wraps play a key role in modern packaging strategy.

Materials for printing primary folding packaging (FBB)

For printing primary packaging, a special type of packaging cardboard, FBB (Folding Box Board), is used, which enables the production of high-quality, durable, and attractive packaging that stands out on store shelves. These materials are suitable for the production of boxes for pharmaceutical products, cosmetics, food, luxury goods, and others where aesthetics are as important as functionality.

The desire to reduce pollution, particularly in the EU, where the European Parliament's 2018 ban on plastic packaging and single-use products has awakened many companies to switch from plastic to cardboard.

FBB materials made of cardboard are environmentally friendly and, unlike plastic, are renewable, recyclable, biodegradable, and also suitable for composting, which has led to a significant increase in their use compared to some other packaging materials.

The correct selection of packaging cardboard is crucial. We need to ask ourselves what the purpose of the box is, what the weight of the product being packaged is, the size or dimensions of the box, and who we are addressing.

The weight of the cardboard is given in grams per square meter (g/m²). Generally, a box made of cardboard with higher grammage is more stable, but even boxes with the same grammage can have very different properties. For example, GC cardboard with the same grammage is much thicker and sturdier than GD or GZ cardboard.

At Demago Print, we use high-quality packaging cardboards in various grammages and thicknesses, marked GC1, GZ, GD2, and creative colored, recycled, and metallized cardboards. Various types of cardboard are available with different labels.

GC1 - Metsä Board Prime is a white, one-sided matte coated, bulky cardboard made from pure cellulose, without chemicals and optical bleaches, suitable for direct contact with food. A dispersion barrier ensures protection against grease and moisture, and the material is biodegradable, recyclable, or compostable. Printing is possible on both sides.

Excellent Top Brown is packaging cardboard made from recycled fibers, which, with its natural Kraft color, creates a natural or ecological look. The cardboard has excellent properties, and its stiffness and thickness provide great protection for the product, making it suitable for direct contact with food. The surface is suitable for printing with intense colors, with the option of printing in white and a combination of white base + CMYK.

Pergraphica Infinite Black is a smooth, uncoated cardboard made from E.C.F cellulose. Since the core of the cardboard is colored, the produced packaging will have no distracting white marks at the joints and flaps, unlike printed cardboards. It is suitable for printing luxury packaging that will make your packaged product stand out.

For more information on materials for cardboard packaging, you can read here: Packaging Cardboards

Digital Printing of Primary Folding Packaging

Unlike traditional printing methods, digital printing does not require expensive preparations and is therefore cost-effective for smaller print runs. It allows for the printing of high-quality, flexible, and attractive packaging solutions that meet the demands of the modern market.

Did you know that only a small percentage of all packaging products retain their design for more than a year! Since packaging is the only medium for communication between the product and the customer, many companies strive or seek ways to make their products stand out on the shelf.

Digital printing of packaging is currently on the rise because it enables fast and customized printing, with data printed on the material without the use of printing plates. This means that each printed copy can be different. For example, you can sell the same product in different printed packaging and adjust the design according to the location where the product is sold.

With the advent of digital technology, HP Indigo, the quality of digital printing has truly advanced, and in some cases, it even surpasses the quality of traditional offset printing. Digital printing technology is suitable for low and medium print runs, starting from just a few pieces up to 10,000 pieces. With an exceptional resolution of 2438x2438 dpi, we can print on materials up to B2+ (530x750 mm) and thicknesses up to 600 microns, at speeds of up to 4500 sheets per hour.

Many well-known companies have already recognized the advantages and possibilities of digital printing technology and use digitally printed packaging in their product sales chain.

Printing ink for packaging (Low migration inks) is also suitable for printing sensitive applications, such as food packaging, pharmaceutical products, tobacco, and personal care products.

HP Indigo Electroink meets all relevant EU and FDA regulatory requirements for printed food packaging, as it contains no prohibited ingredients.

HP IndiChrome Plus - An innovative technology that allows printing up to 95% of Pantone colors. Pantone colors are printed by mixing basic CMYK colors, with three additional colors added: orange, violet, and green. This way, we achieve a much larger color gamut and can print up to 95% of Pantone colors.

HP Indigo Premium White is a special white ink used for printing on colored materials in darker shades, as well as on metallized and transparent materials. This technology enables printing in one pass, either just white ink or a combination of W+CMYK (underlying white + color printing).

Packaging Finishing

Packaging finishing is a key process that takes place after printing and includes various techniques to improve the functionality, appearance, and appeal of the packaging. These finishes are important for ensuring the durability of the packaging, enhancing its aesthetic impression, and increasing the sales potential of the products.

To avoid potential damage to the printed color, it is highly recommended to protect the printed packaging cardboard and ensure that the packaging arrives on the shelf undamaged. Two methods of protection are available: coating with a protective varnish or lamination with a plastic film.

Coating is the process of applying a thin layer of transparent varnish over the entire surface of the material. Today, there is a wide selection of varnishes available, which are generally divided into UV (UV-resistant varnishes) and AQ (water-based varnishes). In both cases, a matte or gloss finish is available.

Lamination is the process of applying a thin film (approximately 25 microns) to the printed material using heat and high pressure. Available in a basic matte or gloss version, or a premium soft-touch film that creates a product that feels pleasant to the touch. Lamination is generally the more expensive option, but it increases the stability of the packaging and provides practically 100% scratch resistance.

The most important stage of packaging production is certainly die-cutting with die-cutting tools (dies). This is the process in which special tools, called dies, are used, and the die-cutting machine presses with great force on the material to cut out the desired shapes from the printed cardboard. This process is critical in packaging production, as it allows for the creation of complex shapes, cuts, and openings that are necessary for both the functionality and aesthetics of the packaging.

The die-cutting process allows for high productivity, fast, repeatable cutting with low unit costs, making it suitable for large quantities of packaging production. An alternative to die-cutting is digital CNC cutting of packaging, where no tools are needed for the cutting process. Compared to traditional die-cutting, this option is slower, which makes it suitable for lower print runs of packaging products.

Next is the gluing and folding process on the gluing line, where the packaging takes its final shape. Hot glue is applied using glue guns, which provide precise control over the quantity and location of the glue application. After the glue is applied, the machine performs the final folding of the material, bonding the parts of the packaging together. The folded and glued parts are then pressed to ensure a good bond and even distribution of the glue.

In our regular offering, you can choose from over 1800 free die-cut dimensions. If the desired dimensions are not available, we can offer you designing or creating a layout and producing a prototype, as well as making a die-cutting tool for an additional fee. You can order the layout and prototype creation at this link: Link

Packaging Enhancement

Packaging enhancement refers to various techniques and processes used to improve the visual appearance of packaging, thereby adding aesthetic value and making it more attractive to consumers.

If you want prestigious and professional packaging that stands out and grabs attention, we offer various advanced digital and traditional methods of packaging enhancement. The choice of which type of enhancement to choose is, of course, yours, but don’t forget that your packaging should not "get lost" on the sales shelf!

The most commonly chosen enhancement option is digital printing of transparent glossy relief UV varnish, which offers additional possibilities for creative expression. 3D UV spot printing has become increasingly popular recently, as it can offer something new to your packaging.

The advanced technique of drop printing allows for the addition of thick layers of UV varnish on specific areas of the printed material, which, when exposed to special UV light, immediately dries or cures the surface, making the selected elements more prominent and visually attractive. The thickness of the UV varnish layer also makes the surface tangible and easily felt under your fingers (Look&Feel).

To achieve dramatic visual effects that attract attention, you can also opt for digital printing of metallic foil in gold or silver. Digital printing of metallic foil is a process that involves applying a thin layer of metallic foil to packaging using digital printing technology.

This process allows for precise application of foil to specific areas of the packaging, creating a shiny and prestigious look. Metallic foils are available in various colors, including gold, silver, copper, and other metallic shades.

Digital printing of metallic foil offers many advantages, with one of the most important being significantly faster production of smaller packaging runs at lower costs, as there is no need to create expensive dies, the cost of which increases with the size of the print. In other words, the price for digital foil printing on packaging remains the same and does not change based on the print size.

On the other hand, we also offer the option of traditional hot foil printing (Hot Foil), which is suitable for medium and large print runs of packaging products. Traditional hot foil printing is valued for its simplicity, durability, and precision. It is an analog technology that uses dies, applying high pressure and heat to create images or text in metallic colors from the chosen foil. In this type of enhancement, the range of metallic foils is significantly larger compared to digital foils. The greatest advantage offered by traditional hot foil printing is its precision or sharpness in printing small text or fine lines.

To create embossed patterns, we also have the option of enhancement using blind or deep printing. Deep printing is a technique where a pattern, text, or image is pressed into the material, creating a three-dimensional (raised) effect. The process involves the use of a die (matrix) and a counter-die (patrix), which together create an embossed or recessed pattern on the surface of the material.

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Printing personalized packaging can significantly contribute to the product's success in the market!

What is primary and what is secondary packaging?

Fast production of high-quality, functional, and attractive custom sales packaging!

Single-piece packaging with flaps, two-piece packaging, and packaging for thin products

Fast production of high-quality, functional, and attractive custom sales packaging!

One-piece packaging with flaps, two-piece packaging, and packaging for thin products

Materials for printing primary folding packaging (FBB)

Digital Printing of Primary Folding Packaging

Packaging Finishing

Packaging Enhancement

Demago Print

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